Empowering Remote Work: The Role of DAM in Hybrid Workspaces

Imagine a typical workday in today's digital era: you're at home, sipping your coffee, gearing up for a productive day ahead with diverse teams scattered across the globe. 

This shift to remote and hybrid work models, a transformation accelerated by the COVID-19 pandemic, has reshaped our work dynamics. Blending the boundaries between local and global collaboration.

In fact, 62% of workers say that being able to work remotely affects their decision to stay or leave a job. Also, 57% of those working remotely are thinking about trying a mix of remote and in-office work.

Amidst this transformation, there is a valuable ally - Digital Asset Management (DAM). 

DAM is now a crucial component for enterprises with remote teams, dealing with thousands of scattered digital assets. It’s a valuable tool when it comes to both enhancing content efficiency and fostering team connectivity.

However, DAM goes beyond just organization and efficiency of digital assets. It’s also collaborating with 3D rendering to revolutionize design processes. 

In this article, we’ll share 10 ways DAM boosts remote and hybrid work. 

Plus, we’ll take a closer look at how the collaboration between DAM and 3D rendering is making life easier for remote teams by streamlining the sharing and reviewing of designs.

  • Table of contents: 

    • The rise of remote working post covid-19

    • Leveraging DAM in enterprises for enhanced efficiency

    • 10 ways DAM supports remote work

    • How DAM and 3D rendering come together to boost remote work

    • Conclusion

The rise of remote and hybrid working post-COVID

The pandemic led to big changes in the workplace. Companies moved to remote work due to social distancing, creating a mix of home and office work. 

This shift changed not just where we work, but also how we work, making us rely more on digital tools for teamwork from different places.

In 2023, we saw this shift in numbers: 12.7% of full-time employees were working entirely from home, while 28.2% were blending home and office work in a hybrid model.

Currently, the fact that 12.7% of employees work remotely shows how common this option has become. Plus, a noteworthy 28.2% have transitioned to a hybrid work style. 

This kind of balanced approach allows for two things: The flexibility of working from home and the benefits of occasional in-office interactions. 

However, it also creates a challenge: Maintaining well-organized digital assets. With teams alternating between remote and office work, managing digital content effectively becomes crucial yet more complex.

Leveraging DAM in enterprises for enhanced efficiency

DAM software is becoming a go-to solution for companies seeking to streamline their digital asset organization and accessibility. 

Why? Because a successful enterprise in today's digital landscape faces three critical challenges: Managing content efficiently, enhancing collaboration, and ensuring data security. 

Let's delve into these pressing issues:

  1. Challenge of disorganization and inefficiency: In the modern business landscape, enterprises generate vast volumes of content, leading to significant disorganization and inefficiency. Navigating this cluttered digital environment is a major challenge, as it hampers productivity and can result in the misuse of outdated information.

  2. Issues with collaboration and workflow management: Traditional methods of file sharing and document management often lead to collaboration hurdles. Without a “single source of truth”, enterprises face challenges in tracking document versions, managing approvals, and ensuring efficient workflows. All of which are critical for timely content creation and marketing activities.

  3. Need for enhanced security and robust access controls: For larger companies, the protection of sensitive data is a huge concern, plus the threat of data breaches and the associated reputational risks. Managing who has access to what information is a complex task. This is all essential for maintaining corporate security and data integrity.


DAM systems provide an organized approach to managing digital content, crucial for tackling typical organizational hurdles. AKA, content chaos.

Create approve organize share

10 ways DAM supports remote work in a hybrid landscape

So, how exactly does DAM support remote and hybrid work models in today's setting?

Here's a look into the specific ways DAM is making a difference:

Centralized storage: Enhancing accessibility and consistency

One major advantage of a DAM system is its centralized storage capability. This feature creates a unified, easily accessible location for all digital assets, crucial for teams working remotely. 

By consolidating resources in one secure archive, it removes the complications and inefficiencies that come with scattered files. 

This ensures that all team members are using the most up-to-date and consistent digital resources across the entire organization.

Improved searchability

A major advantage of DAM systems is their better search features. Functions like auto-tagging of metadata make it much quicker to find specific assets. This is really helpful for productivity, especially in big teams spread across different locations who need quick access to various digital assets. 

DAM makes searching for the right file faster and more efficient, helping team members to stay focused on their main work without any delays.

Search and find digital assets easy

Version control

Version control is a key element of DAM. It's essential for keeping digital assets consistent and accurate. In remote work scenarios, where team members collaborate on the same asset from different places, version control is especially crucial. 

Here’s why: It significantly helps avoid any mix-ups and mistakes by making sure all team members are using the most current version of an asset. This simplifies the process of managing and updating digital content, making it smoother and less prone to errors for teams working from various locations.

Best practices for version control

Collaboration and sharing

DAM enhances real-time collaboration and feedback, which is crucial in remote work settings. 

Its features enable real-time annotations and comments on digital assets, fostering external team cohesion and ensuring alignment on projects. 

This capability is especially important for remote teams. 

Why?

Because it helps to overcome any feelings of isolation and ensures seamless, efficient collaboration.

Workflow automation

DAM transforms the efficiency of workflows, particularly in remote settings, by automating critical aspects.

  • Its capabilities include:

    • Content management automation: Simplifies approval processes for vital digital assets, ensuring accuracy and adherence to standards.

    • Content distribution automation: Facilitates streamlined distribution of digital content across various channels.

    • Product launch automation: Manages the entire launch cycle, from photo capture to distribution, while upholding brand consistency.

    • Metadata and tagging automation: Efficiently organizes digital assets for quicker retrieval and compliance.

    • Image optimization: Uses AI to enhance and resize images for uniform brand representation.

Access control and security

DAM systems come along with strong security features, crucial for protecting sensitive data. 

Especially in remote work environments, where the risk of data breaches is higher, these features ensure the integrity and safety of data. 

DAM's access control and user permissions capabilities play a key role in safeguarding information: Allowing only authorized users to access specific assets. AKA, efficiently maintaining data integrity and security.

Integration with other tools

DAM systems are made to integrate smoothly with other business tools. 

This kind of integration is especially valuable in remote work settings, as it simplifies and streamlines all your content workflows. 

By connecting seamlessly with various digital platforms (like Adobe Creative Cloud), DAM reduces complexity and enhances overall efficiency, making it easier for remote teams to manage and collaborate on digital assets effectively.

Asset tracking and analytics

The best DAMs come with advanced content analytics that track asset engagement, including the download frequency of both individual and grouped assets. 

This feature is especially useful in remote settings, offering clear insights into how often and in what ways digital assets are being accessed and used. 

Analytics like these are key in informing future creative strategies, and in making sure that digital assets are being employed to their fullest potential for maximum impact.

Reduced dependency on physical location

The cloud-based design of DAM systems plays a crucial role in today's remote and globalized work environment. 

It makes sure that business operations and access to digital assets are uninterrupted, regardless of geographical location. 

This is crucial for maintaining continuous workflows and effective asset management, enabling teams to function efficiently from anywhere in the world. Online or offline. 

Scalability

One of the key strengths of DAMs is their scalability. 

As an enterprise grows or the volume of digital assets increases, DAM systems can adapt seamlessly. 

This scalability is particularly beneficial in remote and hybrid work environments, as it allows for expansion and adaptation without the need for extra physical infrastructure. 

This ensures that businesses can grow their digital asset libraries efficiently, keeping pace with their evolving needs. Without having to undergo costly system upgrades. 

How DAM and 3D rendering come together to boost remote work

Imagine this: You're a manufacturer of consumer electronics, working remotely, and you need to share your latest 3D design with your team quickly.

Here's where the exciting world of DAM and 3D rendering collaboration comes in, transforming how you work every day.

Recently, Digizuite DAM was acquired by KeyShot, a leader in 3D rendering software. 

3D rendering software turns 3D models into realistic 2D images or animations, complete with lifelike lighting, textures, and shadows. Its main goal is to accurately replicate real-world objects and environments.

Keyshot + Digitzuite DAM

This move signifies a major leap in integrating DAM with advanced 3D rendering technologies: a huge benefit for remote and hybrid work setups.

Take KeyShot Web, for instance. It's a shining example of this synergy at work. 

Designers can now share their KeyShot concepts through a simple link, skipping the lengthy rendering times. In the fast-paced remote work environment, where waiting for visuals can slow everything down, this is a game-changer.

Imagine receiving a link and instantly exploring a product in augmented reality on your phone. 

This isn't just about viewing static images; it's about interacting with designs in real-time. 

Plus, with password protection, your innovative designs stay secure.

Remember the old days of rendering each image separately and then piecing them together in a PowerPoint for feedback? Time-consuming and inefficient, especially when you need to make quick changes.

Now, integrating DAM with tools like KeyShot Web streamlines the entire process of sharing, reviewing, and refining visual concepts. 

Conclusion

In today’s fast-paced world, the shift to remote and hybrid working models post-COVID-19 has reshaped how we approach our work. 

Central to this transformation is the role of DAM. It’s not just a tool: It’s redefining efficiency and collaboration in the business world. Especially for manufacturers dealing with intricate designs and processes.

The pairing of DAM with 3D rendering, like the Digizuite DAM and KeyShot, is a perfect example. It’s making life easier for remote teams by streamlining the sharing and reviewing of designs. 

Gone are the days of cumbersome processes. 

Now, with a few clicks, teams can collaborate on 3D projects in real-time, speeding up everything from feedback to final production.

Want to learn more about how your company can benefit from Digizuite DAM and 3D rendering combined?

Book a demo with us here and get in touch.

Per Bendsen

PER BENDSEN

Per Bendsen is a technology leader with more than two decades of experience working with software development in different industries ranging from software (e.g. Digizuite, Microsoft), space, and digital marketing to consumer goods (e.g. LEGO). He has held several management positions and been responsible for setting visionary and long term strategies for both product and organization.

Follow Per on LinkedIn

Previous
Previous

What is Digital Asset Management? Trends, Benefits, Use Cases

Next
Next

Security and Compliance in Digital Asset Management: Navigating the Complex Landscape