New and improved Digizuite Adobe Creative Cloud Connector

Visual content creation and digital asset management just got easier

Where the Adobe products are the preferred tool of choice among photographers, videographers and motion graphics specialists, your digital asset management system is where your marketing teams manage and prepare the content for digital distribution.

By combining the best of both worlds, the Digizuite™ Adobe Creative Cloud Connector improves collaboration and streamlines creative workflows between creative teams, marketing teams, and agencies.

Everyone works in the way they’re used to

Although you might think multi-tasking helps you be more productive, science proves that multi-tasking actually drains the brain of energy reserves. Neuroscientists call this a ‘switching cost’. It reduces focus and attention, while impacting productivity.

With this new integration, creatives and marketing teams focus on what they each do best.

Creative teams can easily search/ find, edit or replace new versions of digital assets from one of the Adobe programs. The changes automatically sync into Digizuite. 

At the same time, Marketing professionals don’t have to learn Photoshop or InDesign. They can give their feedback and approvals to creatives directly from the digital asset management platform, eliminating a lot of back-and-forth email communication.

Because the system is flexible and customizable, you can create specific views for designers, videographers and DAM professionals. Each team can see certain metadata and aspects of the data that pertain to them.

Optimizes the way you work with digital publications

If your company works with any kind of print media like product brochures, instruction manuals or even annual reports, chances are that you’re using InDesign.

It’s a top choice for creatives tasked with designing and publishing multipage documents containing text, vector artwork and images.

When creating documents, designers need access to common and consistent approved materials, such as logos, photographs and artwork from your DAM system.

At the same time, marketing teams need the ready PDF files to finalize for channel distribution. 

This means that the workflow and sharing of files between the two teams must work with minimal interruptions and hindrances.

Our new integration makes it even easier for creatives and marketing teams to collaborate and reach time-to-market:

  • To save time, graphic designers can natively search and filter for images from Digizuite and insert them into layouts from within InDesign.

  • Increases speed by using low-res images in the design phase, and toggle to high-res images when the document is ready for print.

  • Supports the creation and the sharing of InDesign files. InDesign files can be directly uploaded into Digizuite when you receive them.

  • Supports all asset file types like vector graphics, Illustrator and PDF’s, which you can use within InDesign.

  • The system will ask if you’re uploading a duplicate file before every upload.

  • The asset checkout feature gives everyone confidence that they’re not working on the same asset at the same time

Support for video editing

Statistics show that the global pandemic has accelerated the shift over to video content. We saw the highest rate of year-over-year growth in 2020, with an 80% increase in video uploads.

As a result of this changing consumer behavior, video is now the primary form of media used within any content strategy.

Our native Adobe integration supports video editing in Premiere Pro and After Effects, so your designers and creatives can make videos that engage more audiences and sell more products.

Easily retrieve the clips you need from your preferred Adobe application or from Digizuite, edit, create a new version and upload their project files back into the DAM so that it can be approved for use in corporate, marketing or product communication.

 

But wait. There’s more…

  • It works lightning fast. And that’s because we’ve made this integration ourselves. No more waiting for images to sync or upload/ download. If Adobe updates their creative suite, this connector will automatically update too.

  • Find what you need when you need it. Powerful search functionality lets you filter and browse by folders, documents, and types.

  • Prevents unwanted changes. When you have multiple people or teams collaborating on assets, it’s easy for two or more people to override each other’s work. The duplicate feature gives you exclusive access to an asset and its meta data while you have it checked out. Once you’ve finished your changes, you can check the asset back in and others can download and use it.

  • User management. Your IT department will be so happy to hear this news. The integration supports both forms and single sign-on. This makes it easier for IT to maintain user rights and adjust accounts across various platforms.

 

Learn more

Please contact us if you would like to learn more.

 

Let us show you the new digital path

Together we can embark on a journey and digitally transform your company using digital asset management software.

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